Privacy Policy

1. Introduction

This Privacy Policy explains how Maxigastro collects, processes, stores, and protects personal data in connection with the operation of our business and website.

Maxigastro is a trading name of Maxigroup (CVR No. 34021678).

By interacting with our website, placing orders, requesting quotations, subscribing to marketing communications, or otherwise engaging with us, you acknowledge the practices described in this Privacy Policy.

2. Data Controller

The data controller responsible for the processing of personal data is:

Maxigroup (trading as Maxigastro)
Lone Kellermanns Vej 7, 3 MF
2450 Copenhagen SV
Denmark
CVR No.: 34021678
Email: mail@maxigastro.com

3. Personal Data We Collect

Depending on your interaction with us, we may collect:

• Name
• Company name
• VAT number / CVR number
• Billing and delivery address
• Email address
• Telephone number
• Order and transaction information
• Payment-related information
• Product serial numbers
• Service and warranty information
• Website usage and analytics data
• Marketing preferences

4. Purposes and Legal Basis for Processing

We process personal data for the following purposes:

Order Processing and Contract Fulfilment

To process orders, arrange deliveries, provide customer support, manage warranties, repairs, and after-sales services.

Legal basis:

• Performance of a contract
• Legitimate business interests

Customer Service and Technical Support

To respond to enquiries, warranty claims, service requests, and product-related questions.

Legal basis:

• Performance of a contract
• Legitimate business interests

Marketing Communications

To send newsletters, product updates, promotions, and information regarding products and services similar to those previously purchased or requested.

Legal basis:

• Consent where required by law
• Legitimate business interests for existing business relationships where permitted

You may unsubscribe at any time.

Website Improvement and Analytics

To analyse website traffic, improve user experience, optimise services, and develop our business.

Legal basis:

• Legitimate business interests
• Consent where required under applicable cookie regulations

Supplier and Warranty Administration

To share necessary information with manufacturers, suppliers, logistics providers, and service partners for warranty administration, technical support, product recalls, repairs, and delivery services.

Legal basis:

• Performance of a contract
• Legitimate business interests

5. Data Retention

Personal data is retained only for as long as necessary to fulfil the purposes for which it was collected.

Order, invoice, and accounting records may be retained for up to five (5) years or longer where required by applicable accounting, tax, or legal obligations.

Marketing consent records may be retained for up to two (2) years following withdrawal of consent where required to document compliance with applicable marketing legislation.

6. Your Rights

Subject to applicable law, you may have the right to:

• Access your personal data;
• Correct inaccurate information;
• Request deletion of personal data;
• Restrict processing;
• Object to processing;
• Withdraw consent;
• Request data portability.

Requests may be submitted using the contact information provided in Section 2.

You also have the right to lodge a complaint with the relevant supervisory authority, including the Danish Data Protection Agency (Datatilsynet).

7. Sharing of Personal Data

We may share personal data with:

• Manufacturers and suppliers;
• Logistics and freight providers;
• Warranty and service partners;
• Professional advisers;
• IT service providers;
• Payment providers;
• Public authorities where legally required.

Personal data is only shared where necessary for the relevant business purpose.

8. Data Processors and Third-Party Services

We currently use the following service providers and platforms:

• Shopify
• Mailchimp
• Meta (Facebook and Instagram)
• Google Analytics
• Google Ads
• Payment service providers
• Freight and logistics providers

These providers may process personal data on our behalf under appropriate contractual safeguards.

9. International Data Transfers

Certain service providers may process personal data outside the European Economic Area (EEA).

Where international transfers occur, Maxigastro ensures that appropriate safeguards are implemented in accordance with applicable data protection legislation, including Standard Contractual Clauses (SCCs) where required.

10. Security

Maxigastro implements appropriate technical and organisational security measures designed to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access.

Security measures include:

• SSL/TLS encrypted data transmission;
• Access controls;
• Secure hosting environments;
• Employee confidentiality obligations;
• Industry-standard security practices.

Payment information is transmitted using encrypted connections.

11. Cookies

Our website uses cookies and similar technologies to improve functionality, analyse traffic, and support marketing activities.

Further information is available in our Cookie Policy.

12. Contact Information

For questions regarding this Privacy Policy or our processing of personal data, please contact:

Maxigroup (Maxigastro)
Lone Kellermanns Vej 7, 3 MF
2450 Copenhagen SV
Denmark

Email: mail@maxigastro.com

CVR No.: 34021678

Affiliate Tracking

We participate in affiliate marketing programs through TradeTracker.

When you click on an affiliate link and make a purchase on our website, TradeTracker may track this interaction in order to attribute the sale to the relevant affiliate partner.

This tracking may involve:

• Cookies or similar technologies
• IP address
• Device and browser information
• Transaction data (such as order value and purchased items)

This data is used solely for the purpose of:

• Tracking referrals
• Measuring performance
• Managing affiliate commissions

TradeTracker acts as an independent data controller for its own processing activities.